Multiple Sources of Income Through Technology

I love gadgets and technology and it has completely changed the way that I think and work. It also enables me to choose only the speaking engagements that I want to do while maintaining my earnings. It provides me with income while I sleep, an exit strategy and future pension for my business. Over the last eighteen months I have invested a great deal of time and money to discover what it takes to make technology really work and I would like to share some of these with you.

Digital voice recorder – I bought my first digital recorder when they first appeared on the market and now use the Olympus DS4000 which is superb. I use it to record my talks which I can then turn into saleable products. I also interview top personalities and insert these recordings into my talks and products.

Voice Recognition Software. – A few years ago I spoke one language and the recognition typed another. With a bit of training, Dragon 8 has 95% accuracy and saves me time. All my emails and documents are now dictated and my new book is being written using it. Thank goodness the one finger typing days are a thing of the past.

Audio CDs -I now have 13 audio products, mostly triple CD series. By the end of April I will have another eight, including two super products that will sell for £500 each. My first audio product was recorded on a £100 minidisk and resulted in a £35,000 order. With today’s technology, all my recordings are done at home using a Rode NT1000 microphone, Focus Trackmaster preamp and Adobe Audition software. I can now do all my recordings and editing when I want to and produce a massive amount of product. With a small amount of practice, this is not difficult to do, anyone can master it. DVDs – I have 3 DVDs. Two were the results of being videoed at presentations I gave and one was where I hired a crew to film me. It cost me a small fortune to have these turned into DVDs. Now using Adobe Premier or Pinnacle Pro (£70), I can do this myself.

Websites – I have a great website, but it is a bit confusing. I’m trying to sell speaking, training, consultancy and products. I am setting up one page websites for each of these areas as well as a website for each product. I am not a ‘techie’ and don’t know much about HTML, but using ‘Header Generator’ and ’60 second sales letter’ software, I can produce these websites that bring in sales while I sleep.

Sales Copy – One of the most interesting things I have learned is the importance of having catchy headers and having the right sales copy. Once again, I use software that through wizards enables me to get copy that sells. Lists – Last year I spoke in Hollywood with an Internet superstar, Joel Christopher. I became friendly with him and bought his programme on list building. I now have nearly 10,000 subscribers from all over the world and this is what sells product. You must start to build your lists immediately.

Ezine – I avoided having an electronic newsletter (ezine) for ages. My first newsletter last year resulted in 10 International bookings from people that I had never met, but my newsletter was passed on to them by my other subscribers. With so many newsletters circulating, content is king and is going to be the one differentiator between getting your newsletter read or deleted. I use a company called Constant Contact for my newsletter. It is easily constructed and provides statistics on clickthroughs and resultant sales of products on my website. I use another piece of software called ‘Ezineannouncer’ to spread my newsletter globally and bring in a ton of new subscribers. Get your newsletters going now, even if it’s only being sent to ten people.

Affiliates – How would you like to have sales representatives all around the world selling your products? Well, this is fairly easy to do on an affiliate programme. I sell other peoples products and have people all over the world selling mine (including Dottie Walters in the USA, take a look at her website and you will see some of my products)

Teleseminars – How do you keep in touch with all your past and future clients and delegates that have attended your talks? The easiest way is to run teleseminars. Once again this is easy to do. I normally use three way calling and have an overseas guest. You can mute your listeners; have question and answer sessions and immediately afterwards have a CD product to sell.

Computer Recording Equipment – I have bought a programme that will record any telephone conversations that I have. This is great for interviews as well as recording briefs that I conduct with clients before I speak. Websites – With today’s technology, you can add video and audio to your website. I use a company called Advenzia for my website as they have built in an affiliate program and allow me to make my own changes whenever and wherever I want to. My last webmasters made a fortune from me by charging every time I wanted to make any small change. You must have the ability to make changes on your website.

Interactive Marketing CD – Most glossy brochures go straight into the bin. For a number of years I have been using an interactive CD that I send to potential clients and enquiries. This has resulted in a 95% close rate as it can contain so much information: videos and audio of you presenting, TV and radio interviews, information on all your programmes, clients, testimonials and a lot more. With today’s technology, this is affordable and provides a great return on investment.

Video for PowerPoint – How would you like to be speaking at a convention, do a video interview with the CEO and have it as part of your presentation? This is easy to do with a simple video camera and software (I use Pinnacle Pro). Think about how you can use this type of technology to differentiate yourself from the other speakers and trainers. Even more impressive, how would you like it if the day after your talk, all your delegates can go in to your website and listen to the presentation and see photos and watch a video of the talk. Amazing and doable with a small amount of training.

Photos – This is the easiest thing to do. With digital cameras nowadays, you can easily insert photographs into your presentations. All of these are just a few of the things you can do to enhance your business and provide multiple sources of income.

Posted in Uncategorized | Comments Off

Is Google Glass Going to Become A Personal VR Time Travel Machine to the Past?

Google Glass has so many applications it’s hard to say where to start isn’t it? Mechanics like the idea of having the objects manual right in front of their eyes, and it would sure come in handy when traveling or trying to find directions. Coaches love the idea in looking at stats when watching their players, and it might really come in handy for the military or policing. And really who hasn’t wanted all that computing power right where they need it all the time?

Still, it seems to me that in many regards Google Glass can also become our add-on memory, instant information data base of the whole world, and a virtual reality time travel machine as well. You see, time seems to be relative from where ever you are, but just because you are there, doesn’t mean the device has to be. Just as you can travel down memory lane in your mind, Google Glass can do the same, and it if it perpetually connected to the “Internet of Things” then it is one with the past and present – all of it – literally from the first written recorded words to the latest viral video which is about to go viral in 10 more seconds, and it knows it first.

Okay so, maybe it is a past-present-and-future period device in that case, seeing (literally) through time, as if time doesn’t exist, mainly because, well, it doesn’t. Time is only a perception, we know this to be true even if we work hard to live in the present most of the time. Google Glass connected to all this information along with decision making software, artificial intelligent super computer cloud systems, and probability statistics is literally a teller of time in the future sense, a portable psychic – almost. That’s a scary thought, but even as this device threatens to change everything – there is undoubtedly opportunity in such crisis and revolutionary disruptive technology.

There is an interesting book titled; “The Geography of Time” and also an interesting TED Talk by the same title and author/speaker worthy of mention on this topic. Namely, it discusses how different cultures using different languages have come to think of time in different ways. What if everyone saw time the same way? What if time became neutral in human thought and human endeavors? Will there be a “time-divide” like the digital-divide until everyone gets on the same page with the same Google Glass Technology.

If you don’t see this technology for what it is, you are not paying attention. Yes, self-driving cars, 3-D printing, and nanotechnology will change everything – but so too will Google Glass, and if not this first generation of this technology – soon enough, and if you had those high-tech glasses of the future now – you’d see it in a very polarized and rose glasses way today. Please consider all this and think on it.

Posted in Uncategorized | Comments Off

Affordable Information Technology and Computer Science Degrees Online

Information technology is a career that is expanding particularly in the health care arena. An online information technology degree program is one way to become part of an occupational sector that is growing at an 18% rate through 2014 (according to the US Bureau of Statistics). Federal mandates regarding privacy and electronic record keeping in health care are driving the growth in this area. Of course the business world has the need for information security as well. Many colleges and universities are offering online associates, bachelors, and masters degrees in the science of information technology with specialties in networking, information systems security, desktop operations, and Internet systems development.

Course work consists of classes in operating systems, software security, computer programing, project planning, systems analysis and design, e-commerce, core business principles or health care management, depending on the specialty. Classes are available online to be completed at the students convenience. Instructors and other students are accessible online. Online classes make getting a degree in information technology, or advancing a degree an option for people who are currently employed and cannot attend a traditional campus-based class. Online classes also remove the barriers of geography or financial constraints.

An associates degree leads to an entry level position, with salaries starting at $30,000. Salary ranges increase with bachelors, and masters degrees. There are approximately 190,000 unfilled positions because of lack of qualified workers. Obviously having a degree in information technology, whether business related or health care related, puts that person in a good position in the future in regards to employ-ability, opportunity, and financial standing.

Posted in Uncategorized | Comments Off